About Me.
Hi, I’m Awais Ali, a professional SEO Specialist with over 4 years of experience helping businesses grow online. I am recognized as one of the best SEO Specialists in Islamabad and across Pakistan for delivering measurable results in search visibility, lead generation, and revenue growth.
I specialize in Semantic SEO, technical SEO, and performance marketing. My approach combines data-driven strategies with proven best practices to help websites rank higher on Google and attract qualified traffic. I focus on strategies that not only improve rankings but also increase conversions and business growth.
I have worked with SaaS companies, insurance platforms, real estate businesses, and service providers to enhance their online presence. Using frameworks like Koray Tugberk’s Semantic SEO, I build comprehensive topic clusters and authority content that help brands dominate their niche.
If you are looking for the best SEO Specialist in Pakistan who can deliver results through advanced SEO techniques and personalized strategies, you’re in the right place.
My Journey
I started exploring SEO content writing during my Bachelor of Business Administration at Hazara University. Learning how Google ranks content sparked my curiosity, and I began diving into keywords, user intent, and optimization strategies.
After gaining foundational knowledge, I started my career as an SEO content writer, focusing on creating content that ranks and delivers value. My first professional role at Disrupt.com (formerly Gaditek) allowed me to work on real SaaS projects, gaining hands-on experience in technical SEO, on-page optimization, and site structure improvements.
Over time, I expanded my expertise into semantic SEO, AI-driven optimization, and performance marketing, managing campaigns that combine content strategy, technical audits, and data-driven insights.
Today, I lead SEO strategy at Nayatel, building topical clusters, implementing technical audits, and optimizing websites for AI-powered and geo-targeted search platforms.
Professional Experience
Nayatel
(Sr. Marketing Executive)
Aug, 2025 – Present
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Lead SEO strategy, leveraging AISEO & LLM-driven optimization.
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Build topical content clusters for AI & GEO-targeted search.
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Conduct technical audits, schema setup, and site optimizations.
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Track performance via GA4, Search Console, SEMrush; suggest improvements.
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Collaborate with content, marketing, and dev teams for SEO alignment.
Native Brains
(On-Page SEO Specialist – Part time)
Apr 2025 – Nov 2025
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Implemented on-page SEO optimizations and content strategies for multiple clients, improving SERP performance.
DigiAura360
(SEO and Google Ads Expert)
Nov 2024 – Aug 2025
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Managed end-to-end SEO and Google Ads campaigns to increase traffic, leads, and conversions.
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Conducted semantic SEO and keyword optimization, aligning content with user intent and AI ranking factors.
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Developed analytics dashboards to monitor performance, guide optimizations, and report insights to stakeholders.
Disrupt.com (formerly Gaditek)
SEO Executive
Nov 2023 – Nov 2023
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Marketing Trainee
Dec 2023 – Dec 2024
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Grew AllAboutAI.com traffic by 20K+ users using Semantic SEO and topical clusters.
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Optimized on-page content and internal links to boost visibility and rankings.
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Led keyword and competitor research to shape effective content strategies.
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Worked with developers to enhance site structure and technical performance.
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